Location-based virtual reality Archives

Why I’m Launching LEXRA—and Why I Need Your Help

Bob Cooney May 26, 2025 No Comments

TL;DR: I’ve been building immersive experiences since before “immersive” was a thing— launching Laser Storm, Virtuality, and Global VR in the 1990s. Since 2015, I’ve worked with nearly every side…

Insights from Meta at GDC and What it Means for VR Arcades

Bob Cooney March 21, 2025 No Comments

I’m always looking for shifts in the VR market to provide clues into where it’s going. At GDC 2025, Meta shared valuable insights into how their audience has evolved with…

Synthesis VR Brings Free Roam VR To Forefront

Bob Cooney March 14, 2024 No Comments

According to the most recent surveys, 50% of Americans think VR makes video games a better experience. Which might explain why VR arcades survived the pandemic and continue to draw…

Mastering Brand Differentiation in the Competitive Entertainment Business

Bob Cooney January 3, 2024 No Comments

In the dynamic world of location-based entertainment (LBE), competition is rapidly heating up. As an operator, distributor, or supplier in this field, you are likely facing an increasingly tough battle…

VR for Birthday Parties

Bob Cooney February 11, 2023 No Comments

This blog post is an extract from Bob Cooney’s 2022 VR Buyer’s Guide. The guide is available for free download from The VR Collective Circle. Add Up to $150K Per…

Deep Dive with Brent Bushnell from Two Bit Circus (59:59)

Bob Cooney September 11, 2022 No Comments

Take a peek inside the mind of a true creative genius. Brent Bushnell is the co-founder of Two Bit Circus, an award winning and category busting entertainment business that combines…

Is JUMP The Most Immersive VR Arcade Experience Ever? (10:55)

Bob Cooney August 3, 2022 No Comments

Ever dreamed of flying? Yeah, us too. Ever wanted to try BASE jumping but don’t want to risk your life? Now you can experience the next best thing with this…

New Supply Chain Chaos for VR Arcade Game Suppliers

Bob Cooney July 24, 2022 No Comments

If you’re considering adding virtual reality arcade machines to your family entertainment center in the next year, keep reading. This post will save you time and money. The supply chain has…

What’s Better Than Beat Saber Arcade Cabinet?

Bob Cooney June 12, 2022 No Comments

VRsenal, inventor of the original Beat Saber Arcade Cabinet, continues to innovate in the VR music rhythm genre. When Facebook acquired Beat Games, the studio behind Beat Saber, they pulled…

VR Esports Games: Competitive Recipe for Growth

Bob Cooney May 2, 2022 No Comments

Could competitive VR esports games be part of the future FEC arcade landscape? Esports is wildly popular. Video games like League of Legends and Fortnite pay out millions in prizes.…

Launching a Unique VR Arcade Game Distribution Model

Bob Cooney April 25, 2022 No Comments

Virtual reality is exploding. It’s the fastest-growing segment of the Amusement Industry. More traditional amusement manufacturers have jumped on the VR bandwagon in recent years. Sega is the latest entrant…

Esports Gaming Lounges – Replay Cut the Crap the Truth about Esports (29:12)

Bob Cooney March 4, 2022 No Comments

LAN centers have morphed into esports lounges. Some FECs are installing PCs and consoles in an attempt to attract gamers. But the successful operators know that renting out PCs by…

Tag: Location-based virtual reality

Why I’m Launching LEXRA—and Why I Need Your Help

Insights from Meta at GDC and What it Means for VR Arcades

Synthesis VR Brings Free Roam VR To Forefront

Mastering Brand Differentiation in the Competitive Entertainment Business

VR for Birthday Parties

Deep Dive with Brent Bushnell from Two Bit Circus (59:59)

Is JUMP The Most Immersive VR Arcade Experience Ever? (10:55)

New Supply Chain Chaos for VR Arcade Game Suppliers

What’s Better Than Beat Saber Arcade Cabinet?

VR Esports Games: Competitive Recipe for Growth

Launching a Unique VR Arcade Game Distribution Model

Esports Gaming Lounges – Replay Cut the Crap the Truth about Esports (29:12)

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Tag: Location-based virtual reality

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