Coral power prefers democratic facades like the United States, where institutions are increasingly shaped by corporations, over overt authoritarianism. These systems appear to function in the public’s interest but are subtly hijacked so true…

A small team, a free-to-play model, and a kid-friendly horror twist—Animal Company is shaking up the VR gaming market. Here’s why it matters. The most profitable VR game of the…

What is Siggraph? Special Interest Group on Computer Graphics and Interactive Techniques, Siggraph is an annual conference that celebrated it’s 50th anniversary by returning to Denver this year. Historically it’s…

Join us in Dallas on August 6th to explore the future of location-based entertainment with the Downloadable FEC. Secure your ticket today!

Recent news has proclaimed the Apple Vision Pro a failure. Headlines claim that Apple has slashed its production and sales forecasts after the initial early adopter sales didn’t sustain the…

Valo Motion is one of the most mission-driven businesses in the location-based VR industry. It’s founder Raine Kajastila and many of their employees are active outdoor enthusiasts. They rock climb,…

TLDR: Use Cleanbox to make sure your VR headsets are sanitized, safe, and last longer. Hygiene is something every responsible location-based entertainment operator takes seriously. If you operate a commercial…

According to the most recent surveys, 50% of Americans think VR makes video games a better experience. Which might explain why VR arcades survived the pandemic and continue to draw…

The VR Arcade Game Summit is coming up next week in Las Vegas. It’s part of the Amusement Expo education program, which at $120 is the bargain of the century. If you’re…

When I first encountered VR escape rooms, I recognized the unrealized potential. It really held the promise of the Holodeck from Star Trek. A group of people enter an empty…

Imagine stepping into a room where the walls come alive with adventures that leap beyond the screen—where you, your friends, and family become the central figures in an interactive gaming…

Are you in the VR Arcade business? Are you thinking about opening up a new arcade? It can be fun, but it’s more complicated than it looks. Bob Cooney is…