A funded VR startup with no go-to-market strategy is writing its own epitaph. The mousetrap fallacy, the Laser Storm story, and what smart money demands.
Recent news has proclaimed the Apple Vision Pro a failure. Headlines claim that Apple has slashed its production and sales forecasts after the initial early adopter sales didn’t sustain the…
TLDR: Use Cleanbox to make sure your VR headsets are sanitized, safe, and last longer. Hygiene is something every responsible location-based entertainment operator takes seriously. If you operate a commercial…
According to the most recent surveys, 50% of Americans think VR makes video games a better experience. Which might explain why VR arcades survived the pandemic and continue to draw…
The VR Arcade Game Summit is coming up next week in Las Vegas. It’s part of the Amusement Expo education program, which at $120 is the bargain of the century. If you’re…
Despite many opinions to the contrary, the Metaverse isn’t dead. First off, it doesn’t even exist yet. But don’t let that fact dissuade you from its inevitability. The metaverse is…
Take a peek inside the mind of a true creative genius. Brent Bushnell is the co-founder of Two Bit Circus, an award winning and category busting entertainment business that combines…
Ever dreamed of flying? Yeah, us too. Ever wanted to try BASE jumping but don’t want to risk your life? Now you can experience the next best thing with this…
VRsenal, inventor of the original Beat Saber Arcade Cabinet, continues to innovate in the VR music rhythm genre. When Facebook acquired Beat Games, the studio behind Beat Saber, they pulled…
Virtual reality is exploding. It’s the fastest-growing segment of the Amusement Industry. More traditional amusement manufacturers have jumped on the VR bandwagon in recent years. Sega is the latest entrant…
Esports is one of the hot buzzwords in the entertainment market. Companies seem to be pouring hundreds of millions of dollars into building esports arenas, gaming lounges, and other location-based…
Viva Las Vengeance teams Zack Snyder with Pure Imagination for location-based virtual reality mayhem The Army of the Dead VR experience “Viva Las Vengeance”, is a bold move for the…